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Alfa

VFX and CGI commercial

THE CHALLENGE

Create a stunning new reality emerging from a virtual device; a joyful, immersive world breaking into the physical space. The entire piece had to be filmed without trackers or green screens, while still achieving a cinematic transformation from reality into a fully imagined universe.

Black Texture Background

THE SOLUTION

Hand-track multiple shots and build every digital layer from scratch. We designed and generated custom visual effects, holographic interfaces, and seamless transitions, carefully integrating them into the footage to make the transformation feel organic and believable. Every movement and light interaction was crafted to bridge the physical and digital worlds convincingly.

THE RESULT

A futuristic techno-universe where the atmosphere of Blade Runner meets the dreamlike wonder of The Secret Life of Walter Mitty. All within a commercial that feels less like advertising and more like a cinematic film experience.

Rendertest

Check out the Final Result and a short Breakdown

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